STILL, ONGOING is a women’s denim brand designed and made in Portugal.
We create denim with a feminine point of view: precise proportions, considered details and silhouettes that feel distinctive without feeling overdone.
Our pieces are designed for real life: easy to wear, easy to combine and strong enough to change the way a simple outfit feels. From the cut and construction to the stitching, wash and signature engraved hardware, every detail has a reason to be there.
We believe the best clothes do not need to compete for attention. They simply make you feel more like yourself.
Denim for women who know that less can still leave an impression.

Founded with a point of view

STILL, ONGOING was founded by Marta Ferreira after more than 20 years working in communications in the cultural sector, a career that shaped her eye for image, proportion and the details that make something feel considered. Textiles had always been part of her world, but the idea for STILL, ONGOING began with something much simpler: years of looking for jeans that felt feminine, effortless and distinctive without trying too hard.
At 43, she decided to stop looking for them and start designing them.
STILL, ONGOING grew from that idea: clothes for women who know what they like, but are still becoming.